Topic: “Engagement planning to help make a “viral idea” go “viral”

– Festival de Antigua, Guatemala 2015

A two day digital strategy workshop I helped create in 2015 and run intermittently in NYC.

Why creatives and strategists need to evolve.
(Originally for Digiday)

Q&A with WARC on the importance of effectiveness awards and how to write better entries

2013 B&T 30 Under 30 Winner – Digital

Wrote the weekly digital marketing column for B & T Marketing Magazine.

DURATION:
April 2012 – June 2013

Opinion piece in AdNews

Opinion Piece