Telekinetic Coffee Shop Surprise and the Importance of the Extreme

It’s one of the best I’ve seen. The thing about a good ‘reality brand video’ is that they have to be extreme to have an impact. If someone’s not dying, seeing a ghost, the apocalypse or an action movie unfold around them, we don’t care. The concept often starts there but then moves to ways to ‘water it down’. As soon as you progress to this stage, start thinking of a new concept.  It’ll be better for everyone.

Watch this:

Telekinetic Girl Displays Powers in a Coffee Shop from Alex Zayets on Vimeo.